Chicken of the Sea and Chicken of the Sea Frozen Food
In 1914, Chicken of the Sea® began as a California-based fish canning Company. Over the decades, its iconic mermaid image and reputation for quality have made it a household name. More than a century later, Chicken of the Sea® is synonymous with health, nutrition, and convenience; with a variety of products that, in addition to tuna, include sardines, shrimp, lobster, salmon and crab. Ensuring a healthy supply of seafood for future generations is imperative to Chicken of the Sea®. The Company has pioneered responsible sourcing initiatives including the Dolphin-Safe Policy, Shark Finning Ban, and a partnership with Marine Stewardship Council (MSC) and the International Seafood Sustainability Foundation (ISSF).GO TO WEBSITE
In 1992, Thai Union’s Genova brand of tuna was launched for customers seeking a high-quality, great tasting product. Genova uses wild-caught, hand-selected, premium yellowfin and albacore tuna, with its quality embodied in its slogan, “Simply Fulfilling.” The growth of the premium tuna market is outpacing mainstream tuna products, and Genova is taking advantage of consumer trends by building awareness and expanding its distribution channels.GO TO WEBSITE
Since 1857, JOHN WEST has distinguished itself with its rich heritage and ongoing commitment to serving the highest-quality seafood products. The JOHN WEST brand’s commitment to quality is matched by its emphasis on product and packaging innovation. In 1952, JOHN WEST introduced its canned tuna for the very first time – a product that would soon become a staple in kitchens everywhere. In 2014, JOHN WEST and Thai Union Europe committed to improving the sustainability of its seafood. The changes made, which now extend across all of Thai Union’s global business, include implementing fishery improvement projects, meeting the standards of the MSC, improving management of fish aggregating devices in tuna fisheries, and protecting workers’ rights with a code of conduct for all supply chain vessels. Over the years, JOHN WEST’s portfolio has expanded across new product categories, not only offering products that come in convenient packaging to meet consumer’s busy lifestyles, but also developing new ranges of products with enhanced functional benefits for healthy living.GO TO WEBSITE
Founded in 1932, Petit Navire has established itself as the most famous French tuna brand. In 1982, its first television campaign etched the brand in French consumers’ minds with the slogan “Le bon goût du large” (“The good taste of the sea”). Petit Navire has seen continuous operational growth throughout its history, and is a model of modernity for the entire industry.GO TO WEBSITE
Since 1883, Conserverie Parmentier has perfected the craft of canning to offer gourmets real moments of pleasure. Conserverie Parmentier’s sardines are carefully selected and prepared with quality ingredients, creating tasty recipes that stand the test of time. Preserving its heritage of quality, Parmentier sardines are only fished during the ideal season; typically, between June and December. Parmentier selects only the best fish, carefully controls its curing process, and prepares them by hand.GO TO WEBSITE
The King Oscar brand was born from a royal’s love of fine sardines. In 1902, King Oscar II, ruler of Norway and Sweden, granted special royal permission to the Christian Bjelland Company—one of Norway’s leading seafood canning companies—to use his name and portrait on their Norwegian sardines. Since its founding, King Oscar has offered discerning consumers the finest premium seafood, sourced from the pristine waters of the Norwegian Sea. King Oscar is the number one premium sardine brand in the USA, Norway, and Australia, while its mackerel line is number one in Poland. King Oscar’s cod liver and mackerel lines are focused on premium, niche, and healthy sectors.GO TO WEBSITE
Mareblu, founded in the early 1970s, has developed as a strong, profitable, and attractive alternative to leading competitors in Italy. Thanks to its focus on quality and innovation, Mareblu is known as the only tuna brand in Italy produced where the tuna is caught; with the slogan, “Il tonno lavorato sul luogo di pesca.” This fully integrated process results in a product of the highest standards in taste, quality, and nutrition.GO TO WEBSITE
Since 1949, Rügen Fisch has grown its business to become the leading seafood company in Germany, representing a powerful line of ambient and chilled seafood brands. These include brands for shelf-stable canned seafood products such as Rügen Fisch and Hawesta—a historic brand founded in 1909, along with brands for chilled products such as Ostsee Fisch (smoked salmon products) and Lysell (canned premium seafood).GO TO WEBSITE
In 1982, Thai Union established the SEALECT brand to introduce Thailand to canned tuna produced at a global standard. SEALECT has established itself as the leading tuna brand in Thailand, while also exporting to some surrounding countries. SEALECT continues to diversify its line of products, all of which represent quality and value for money. SEALECT’s mission is to help consumers get the most out of seafood through new varieties, nutritional information, and recipes. We are open to new product development opportunities through local or global strategic partnership, to fulfil and meet the market demand. We want to ensure that our consumers can enjoy their favorite tuna menu, that come with both nutritional health benefits and delicious taste, in order to drive future growth of the overall tuna consumption.GO TO WEBSITE
Created in 1996, FISHO was Thai Union’s first snack brand for the Thai market, created from a perfect blend of premium-quality fish and richly-flavored seasonings. FISHO, with a mission to provide healthy snack foods in a wide variety, is available in strips, sheets, and sticks. It’s popular among teens and young adults, who can enjoy its taste while knowing they’re snacking guilt-free.
Qfresh offers “Fresh Quality” frozen seafood products through a wide range of culinary products that are ready-to-cook and ready-to-eat, available in both offline and online channels. Qfresh products are sustainably sourced, in combination with innovative processing and storage technology to ensure that freshness and nutritional content are maintained. Qfresh consumers enjoy seafood that is affordable, convenient, and nutritious. Qfresh also focuses on modern delivery methods, to ensure it delivers to the highest standards of freshness, original flavor, and safety. In 2019, Qfresh was rebranded, with new brand logo and product packaging design, to establish brand uniqueness and increase consumer’s awareness.
MONORI sea-snack products are one of Thai Union’s first seafood snacks. They’re fun, flavorful, and nutritious – made from the finest seafood ingredients, and cooked until perfectly crunchy. MONORI snacks are a healthier alternative to many other snacks. MONORI’s shrimp snacks are available in Seaweed and Tom Yum flavors, and its salmon skin crisps in Egg Yolk and Original flavors. Like all of Thai Union’s businesses, MONORI is committed to sourcing its ingredients for the highest quality and the best taste.
BELLOTTA AND MARVO
Bellotta and Marvo pet food brands offer a wide array of products, for both cats and dogs. Our pet food products come in variety of formats and flavors, and are made with high quality ingredients selected from Thai Union’s own supply chain, as well as our strategic suppliers. Recognizing the growing trend of humanization and diverse demand from consumers, we are constantly expanding our product portfolio to offer appetizing and meticulously prepared meals with full nutritional benefits for beloved furry family members.
RED LOBSTER, the world’s largest seafood restaurant Company, has grown to become an iconic casual dining brand since its first location opened in Florida in 1968. RED LOBSTER has more than 700 locations in the U.S., Canada and around the world. In 2016, Thai Union made a strategic investment in RED LOBSTER after supplying the brand for more than 20 years. The investment not only marked a strategic step for Thai Union to build direct-to-consumer channel, but also allowed Thai Union to leverage restaurant industry expertise from the RED LOBSTER management team and increased synergies with Thai Union’s core businesses through product development and expansion of suppliers.
Managing more than 195 seafood counters in Thailand. Thai Union entered a strategic partnership with Thammachart Seafood in 2018, and increased its stake to 65 percent in 2019. The partnership has expanded Thai Union’s business portfolio into seafood counter service, food service and F&B concepts totalling 18 outlets, which include The Dock Seafood Bar, The Lobster Lab, Seafood Mahanakorn and the management of Ocean Bar.