Alibaba Group and Chicken of the Sea Announce Strategic Cooperation in China

Alibaba Group and Chicken of the Sea announced a strategic cooperation to bring U.S. food products to China. Through this effort, high quality seafood will now be easily accessible to Chinese consumers directly from Alibaba’s Tmall platform.

“Chinese consumers are increasingly discerning and demanding, putting a premium on safety and quality when shopping for fresh and chilled seafood, such as lobster, shrimp and salmon,” commented Faisal Sheikh, Managing Director, Emerging Markets, Thai Union. “Everyone at Chicken of the Sea is excited to join forces with Alibaba, to provide the highest-quality seafood available directly to the Chinese consumer.”

Learn more about Alibaba’s news release here.